Unlocking the power of Real-World Evidence (RWE)
Product, Capability, and Brand Launch,
Go to Market Innovation, Strategic Planning & Execution
Overview:
A global pharmaceutical company aimed to unlock the power of real-world evidence and place tangible health data in the hands of every customer. Armed with a mission and an unprecedented amount of clinical data in light of a global pandemic, they partnered with Omlie to realize their goal. Together, we aligned on the value of RWE and co-created new processes and solutions to distribute data faster and enable a healthier, more informed world.
Our Approach:
1. Understand current-state
We met with internal and external stakeholders to inventory current processes and pain points.
2. Align on a common goal
We aligned cross-functionality on a single, unified goal for the future.
3. Optimize for success
We redesigned processes to increase speed, efficiency, and transparency.
4. Agile for speed & efficiency
We trained the internal team to leverage Agile principles to innovate, collaborate, and evolve.
Vision Realized:
Pioneered a new way to distribute RWE to customers now seen as the company standard.
50% increase in speed to market.
Increased team engagement scores.
We can’t thank you enough for the hard work and contributions to the team, business, and our customers! You’ve helped us navigate challenging topics that will pave the way across the organization.
– Marketing Leader
