Opinion Leader (OL) Day
Overview:
A Fortune 100 leader set out to reimagine how they engage with opinion leaders to build trust, fuel innovation, and advance patient outcomes. Partnering with Omlie, they created an intentional forum to drive strategic alignment, meaningful insight exchange, and collaboration…and scaled the model across multiple business units.
Our Approach:
1.Defined a single, unified vision and big goals for the event.
2. Crafted a strategic narrative to anchor messaging across all stakeholders.
3. Led strategy and cross-functional teams to deliver a seamless event.
Vision Realized:
of HCPs responded they would recommend OL Day to a peer
rated their OL day experience 9 or higher (out of 10)
Delivered a repeatable model – scaled across multiple business units
“You came in, put a plan in place, aligned a variety of stakeholders, and executed flawlessly to ensure we achieved our objectives. You didn’t just move a mountain– you did it with grace and composure every step of the way.“
– VP, MARKETING PORTFOLIO LEADER
